Like every other retailer, 2JANE is hoping to get a big bank bang next week with the onset of the Holiday season. We’re keeping our expectations high and putting our best, newest product forward (like these awesome Hoodies Salt & Pepper shakers from Vitamin, UK).
With such a grim economic forecast it seems ambitious to think we’ll see the usual increase in end-or-year sales, but why should we let the realities of a consumer credit crunch and the leveling of disposable income ruin our favorite time of the year? We shouldn’t. And I, for one, will not let my spirit be dampened as I continue to remind myself: ‘For 2JANE it’s NOT about the Economy, Stupid, it’s all about good design’!
Simply because Black Friday or Cyber Monday may not catapult 2JANE into it’s most successful selling season ever, there’s no reason to be any less inspired by the goods we’re carrying and the designers we’re supporting. In fact, I’m heartened by the fact that we sell quality items from hard-working people who don’t require billions of dollars in government subsidies or practice fuzzy-numbers bookkeeping that bankrupts innocent bystanders.
And as I speak to you, our customers, aficionados of high design, I hope you’ll join me in appreciating the fine products we and so many other lifestyle purveyors make available to you. Buy now or buy later, I know you’ll buy smart. We’re here for you.
Roxie Mae


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